EchoRate — Grow Google Reviews Automatically

SMS/email campaigns that nudge happy tenants to leave Google reviews, with AI-drafted replies to save time. Built for self-storage operators.

EchoRate screenshot

Why EchoRate Exists

Independent operators lose visibility when reviews go unanswered or under-optimized. EchoRate turns reviews into a growth channel — automating requests, replies, and on-site widgets — while keeping everything compliant and on-brand.

Every part of EchoRate mirrors what top REITs do internally, but simplified for local owners. Set it once and let the pipeline steadily collect reviews while your team focuses on operations.

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Average client rating potential

Review Growth

Invite happy tenants via SMS/email after key events (move-in, on-time payments, move-out) to steadily grow Google reviews.

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AI Reply Assistant

Get AI-drafted, on-brand responses to reviews — edit and post in seconds.

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Simple Setup

Works standalone or alongside your FMS. Start sending within minutes.

How EchoRate Works

Three simple steps to grow your Google reviews

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Trigger

Automatically invite reviews after meaningful events like move-ins, move-outs, or on-time payments.

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Nudge

SMS and email messages guide tenants to your Google profile with a frictionless review flow.

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Reply

AI drafts professional, on-brand responses so you can publish in seconds.

🔔 1. Review Automation Campaigns

Trigger → Nudge → Reply — Automate review requests based on real storage events: move-ins, move-outs, autopay, and resolved tickets.

  • Personalized SMS and email requests with review links
  • Built-in reminder logic follows up after 48 hours
  • Set once, continue to collect reviews weekly

📥 2. Unified Review Inbox

Manage Google, Facebook, and more from a single dashboard. View ratings, filter by location, and assign replies to managers.

  • AI-generated draft replies tailored to your tone
  • Approve, edit, and post with one click

📶 3. NFC + QR “Tap-to-Review” Stands

Branded review stands and cards with NFC chips and unique QR codes per facility for effortless on-site reviews.

  • Order stands in bulk, register them per facility
  • UTM tracking and performance by location

🧩 4. Public Review Widgets

Embed top reviews as carousels or badges with schema markup for rich snippets and SEO benefit.

  • Carousel or badge widgets — light/dark/custom themes
  • Auto-filters profanity and low ratings

🧭 5. Multi-Platform Smart Routing

Detect which platform needs more reviews and route customers accordingly to keep your platform mix healthy and compliant.

  • Push Google until goals met, then diversify
  • Prevent duplicate requests to the same user

🛡️ 6. Private Feedback Capture

Capture private feedback and route it to staff while still offering a public review link — keep issues internal while encouraging public praise.

  • Internal staff alerts for negative feedback
  • Compliant handling without hiding reviews

🎨 7. Custom Branding for Every Location

Upload logos, choose colors, and preview themes per site — maintain brand consistency across review pages, emails, and SMS.

  • Multi-site theme management
  • Preview across channels before publishing

📊 8. Review Analytics Dashboard

Track invites → clicks → submissions, average rating trends, and review velocity by location for actionable insights.

  • Platform mix and weeks-to-goal projections
  • Site-by-site performance comparisons

✍️ 9. AI-Assisted Reply Composer

AI drafts smart, human-sounding replies that match your facility tone — managers can approve or tweak before posting.

  • Save time with one-click publish
  • Tone controls: friendly, professional, casual

📚 10. Educational Playbooks & Benchmarks

Built-in guides, best-practice playbooks, and industry benchmarks to help your team improve review velocity and quality.

  • Playbooks like “Move-in review blitz”
  • Benchmarks against industry averages

Results You Can Expect

Storage facilities using EchoRate see measurable visibility gains and fewer negative surprises online.

2–3×
more monthly reviews in 60 days
4.8+
average rating lift after consistent follow-ups
+SEO
improved search visibility from structured data

Integrations

  • SS AI Dashboard (tenant events)
  • Google Business Profile API (fetch & reply)
  • Twilio (SMS review requests)
  • SendGrid (branded email campaigns)

Future Add-Ons

  • Kiosk Mode: tablet-ready review collection
  • Social Share Generator: branded graphics from 5-star reviews
  • Bulk Hardware Orders: QR/NFC management per facility

Trigger → Nudge → Reply → Grow.

EchoRate makes review generation, management, and visibility completely automatic for self-storage operators — with compliance built-in.

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